Guides written for pros
Playbooks on pricing, software, suppliers, regulations and getting more work, written for personal trainers.
Choosing client management and coaching software that fits how you trainSoftwareWhat to actually evaluate in a training and coaching platform, from programming tools to billing, before you commit to a monthly subscription.Pricing sessions and packages without racing to the bottomBusinessHow to price single sessions and packages around your real costs and client outcomes instead of copying the gym down the street.In-home, studio, or online: choosing your training modelBusinessA clear-eyed comparison of in-home, studio, and online training models to help you pick the one that fits your business goals and lifestyle.Certifications and continuing education that actually pay offRegulationsHow to choose an initial certification and continuing education path that builds real credibility with clients, insurers, and employers.Getting and keeping clients without living on social mediaMarketingA grounded approach to client acquisition and retention that does not require becoming a full-time content creator to fill your calendar.Building an online coaching business that does not eat your lifeBusinessA practical path from in-person training to online coaching, including the delivery model, pricing shift, and the software that holds it together.